Monday, May 4, 2015

Events, Celebrations, and Holidays: What Makes Them Your Best Allies in Freelancing? (Part 1)

As a freelancing professional you need to be aware of the potential of "seasonal opportunities." If you keep books or records, write advertising copy, is a highly gifted artist or skilled craftsman, or a keen organizer, you can be highly in-demand among potential clients or customers.

To illustrate, let's take the case of celebrations like birthdays and anniversaries. If you know at least a couple of a dozen people, you know that they have their own groups of friends, colleagues, and relatives. And someone turns a year older everyday. It could be an aunt or uncle, the boss' wife (or husband), or the utility man's son.

Now, when it comes to shopping for gifts, not everyone enjoys going to a huge commercial complex. And there will always be people with meticulous tastes who look for unique items that stand out. It's a common misconception that popular brands are always sought after.

If you're an artist or craftsman and you can make one-of-a-kind gifts, rest assured that there will be a potential market out there.

In the Philippines alone, a lot of young, single women and stay-at-home moms get to make a living out of the stuff they can do with their hands. They even go a step further and offer classes in order to train participants in making beaded accessories, corporate giveaways, scrapbooks, etc.

Local and international events can serve as a goldmine of ideas for freelance writers who want to pitch ideas to magazine editors. Valentine's day, Halloween, and Christmas offer an infinite number of topics and themes into which freelance writers can look and develop into full-length articles.

If you're hoping to secure a byline in an international publication, several excellent topics would be the Super Bowl weekend, Kwanzaa, or Thanksgiving.

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